Onix
Branding
We revamped the Onix logo to bring it into modernity using bold minimalism and effective simplicity. These principles are also carried forward in our website redesign for Onix.
Old Onix Logo
The rebranding also included the incorporation of a design motif for Onix. The use of triangles solid filled in the brand colors serves as the perfect accent to our designs for Onix.
Onix Red is our visual anchor; it’s an important evolution of the company’s original look and feel, acknowledging where we came from and where we’re headed.
Midnight Blue is associated with knowledge, authority, and reliability. This modern take on “blue” helps reinforce trust while also helping Onix stand out in the cloud industry.
Berry Blue blends the stability of blue with the energy of red. It represents optimism about what’s possible, as well as luxury, which comes through in our delivery.
Digital Yellow signifies joy, logic, and wisdom. It’s meant to compliment the primary color palette and should be used to grab readers’ attention quickly.
Satin Black and White are primarily used for text & backgrounds.
Onix’s color palette can be extended in ways that best benefit any given application, however a color priority has been defined to help with consistency.
Social + Content
Below you can find samples of Google Ad Campaigns we have run over the years for Onix. The key was keeping design elements consistent, information clear but visually appealing and the visual messaging on brand.
Google Ads
Remote Access
Middle Market Enterprises
Google Cloud Partner of the Year 2023
Organic Posts
JumpCloud Partnership
SXSW Panel Picker
Modernization Workshop
Ebooks
Productivity through SaaS Apps
Transforming Remote Access
Cloud Transformation for the Middle Market
Events
Google Next 2023
We revamped the Onix design elements to create a slew of sleek graphics representative of their presentation at Google Next 2023 and their collaboration with Canoo (leaders in AI empowered EV vehicles). We also created the car wrap for the EV made by Canoo symbolizing the partnership between Onix and them.
We also created the car wrap for the EV made by Canoo symbolizing the partnership between Onix and them.
Website
The new branding carries through into the website redesign. The use of the brand’s primary colors and the triangle design elements lift the content while effectively navigating the negative space of each page. Our team also carries out regular maintenance, SEO management and website analytics.
Home Page
Data Analytics
Industry Solutions